1. What is drop shipping and how "direct shipping" works

Drop shipping is a selling method where you list products without holding stock, and source and ship them only after an order comes in. When doing drop shipping with China imports, the flow looks like this.

STEP
1
List the product (on Mercari, Amazon, your own EC site, etc.) → an order comes in
↓
STEP
2
The proxy purchases the item from the China supplier and receives it at the China warehouse
↓
STEP
3
The item is inspected and packed, then shipped directly to the buyer (end user) — this is "direct shipping"

Because the goods never pass through your hands and go directly from China to your customer, this is drop shipping (D2C). It saves you the work of stocking, storing and shipping, so it is widely used from side businesses to full-scale EC.

2. What changes with direct shipping support

Whether an agent supports direct shipping makes the following difference.

Comparison itemNormal sourcing proxyDrop-shipping-enabled proxy
Do you hold stock?You store it yourself (stock-based)No stock needed (source after it sells)
Ship-to addressShipped to your own addressShipped directly to the customer
Upfront cost & stock riskRequires sourcing capitalCan start from almost zero
Packing & labellingYou do it yourselfHandled by the proxy (optional)
InspectionYou check it (after it arrives to you)Can be inspected in China before dispatch
💡 POINT: Choose a direct-shipping proxy and you get both "zero stock risk" and "pre-shipment inspection". Conversely, an agent that does not support direct shipping requires you to hold stock, so drop shipping simply won't work.

3. 5 checkpoints for choosing a direct-shipping proxy

These are the 5 points you should always confirm when choosing an agent that supports drop shipping.

1

Whether direct shipping is supported

The basics

Check whether it explicitly states "drop shipping", "D2C support" or "direct shipping to end users". If you use an agent that doesn't support it, you'll only get a service built around holding stock.

How to check: look for "direct shipping" in the service list or price table on the official site
2

Whether you can insert inspection

Lowers quality risk

Because direct shipping never passes through your hands, items shipped out with no inspection go straight to the customer. "Being able to inspect before dispatch" is essential.

How to check: confirm the contents and cost of simple vs. detailed inspection
3

Transparency of shipping-fee calculation

Directly affects your margin

Shipping is often calculated by volumetric weight, and the coefficient differs by company. If shipping fees are unclear, you can't pass the cost into your selling price and your margin disappears.

How to check: is there a shipping-cost simulator, and is the calculation formula published?
4

Packing & labelling support

Directly affects customer satisfaction

Since goods go straight to the customer, whether the agent can handle packing materials, delivery notes and label application determines satisfaction. Check what options are available.

How to check: confirm the fees for packing options and labelling services
5

Quality of Japanese-language support

Peace of mind when issues arise

For direct shipping, post-dispatch tracking and inquiry handling also matter. Whether there's a window where you can consult directly in Japanese changes how stressful a problem feels.

How to check: is there a Japanese-language support channel (LINE, email, chat)?

4. Costs and cautions for direct shipping

The costs of drop shipping are basically the same as a normal sourcing proxy. That said, there are cautions unique to direct shipping.

Cost itemTypical rateCaution for direct shipping
Purchasing feeRoughly 3%–10% of the item priceBecause you order one at a time, watch the minimum fee per order
Inspection feeFrom tens to hundreds of yen per itemInspection is almost essential for direct shipping — include it in your margin calculation
Packing & processing feeFrom tens of yen per itemLabelling, enclosing delivery notes, etc. are often charged separately
International shippingAt actual cost (varies by air/sea)Because end-user direct shipping goes out one parcel at a time, shipping easily eats into your margin
1

Shipping without inspection breeds defective-goods complaints

If you choose "ship as-is", scratches, damage and wrong colours go straight to the customer. In drop shipping your rating is everything, so skimping on inspection usually costs more.

Tip: choose a company that always lets you insert pre-shipment inspection.
2

Per-parcel shipping can wipe out your margin

Shipping that's cheap when consolidated becomes pricey when sent one parcel at a time. Make sure you fully pass the shipping cost into your selling price.

Tip: price in the shipping cost and confirm the shipping calculation formula in advance.
3

Lead time turns into a complaint

Direct shipping from China takes several days to about a week to dispatch. If you don't tell the customer the lead time, "too slow" complaints follow.

Tip: state the estimated shipping time on your product page; don't list out-of-stock items.

5. How to choose by sales channel

Even within drop shipping, the cautions change depending on where you sell. Here's a comparison of 3 major channels.

ChannelFit for direct shippingCautions
Amazon◎ Direct shipping (D2C) OKShipping delays hit your rating directly — be thorough about inspection and lead-time management
Your own EC (Shopify etc.)◎ Best fit with direct shippingYou control lead-time display and shipping settings freely, making margin management easy
Mercari / Rakuma△ Terms may discourage no-stock sellingSlow shipping can lead to violation ratings — always check the terms
💡 POINT: The rule of thumb is to do drop shipping "where you control the lead time and shipping yourself". Platform terms change, so always check the latest version before you start.

6. allallbuy drop shipping support

allallbuy provides one-stop support for drop shipping (D2C).

Support itemallallbuy's offering
Direct shippingDrop shipping & direct shipping to end users supported
Monthly fee¥0 monthly, ¥0 setup, from a single item
InspectionBeyond simple and detailed inspection, a rich set of options: tag removal, bag replacement, measuring, needle detection, etc.
PackingFlexible handling of set packing, labelling and more
LogisticsChoose from 3 methods: B2C air, B2B air, and fast sea freight
LanguagesSupport in 4 languages: Japanese, Chinese, Korean and English

Related guides: How to Start Drop Shipping with China Imports (Complete Guide) / What Is China Import Inspection? Typical Fees & How to Order / How to Choose a No-Monthly-Fee China Import Proxy

7. FAQ

It is a method where the goods never pass through your hands: items received at a China warehouse are inspected and shipped directly to the end user. Because you can sell without holding stock, it is also called D2C or drop shipping.
Check 5 points: whether direct shipping is supported, the quality of inspection, the transparency of shipping-fee calculation, packing options, and Japanese-language support. In particular, shipping out without inspection carries a high defective-goods risk, so being able to insert an inspection step is key.
There is a purchasing fee (from a few percent of the item price), international shipping (at actual cost), and an inspection fee when the inspection option is used. allallbuy has no monthly fee and handles even a single item.
Under listing rules, no-stock selling that takes time to ship may be discouraged. Always check each platform's terms and conditions. It is common practice to do this on environments that allow direct shipping, such as Amazon, your own EC site, or Rakuten.
It works as: (1) product research and order, (2) receipt at the China warehouse, (3) inspection (optional), (4) packing and labelling, (5) direct shipping to the end user. We handle everything from purchasing to shipping in one stop.

8. Summary

Here's how to choose a proxy that supports drop shipping.

"I want to start with no stock" or "I want to confirm direct-shipping support" — just reach out to allallbuy. With no monthly fee and from a single item, you can start with zero stock risk.

Why not start with a free consultation about drop shipping?

No monthly fee, from a single item. We support everything in one stop — from inspection to packing and direct shipping.